Product Strategy Writer
James spent six years as a product manager at two Series B startups before moving into consulting and writing. He specialises in helping non-technical founders navigate the world of AI product development, from validating an idea before spending a dollar to finding and managing the right development team. His writing comes from real project experience across fintech, edtech, and SaaS, and he has a particular interest in the decisions that determine whether an AI product succeeds or quietly dies.
Interests
Hobbies
Got into product management after rage-quitting an app with terrible UX and writing a 12-page redesign doc that nobody asked for.
Has visited 23 countries and somehow ended up using the same terrible travel app in all of them.
June 23, 2026 ·6 min read
The best AI SaaS boilerplates in 2026. Compare AI wrapper starter kits with OpenAI and Claude integration, auth, Stripe billing, and credits so you can ship your AI product in days.
June 23, 2026 ·3 min read
The best boilerplates to pair with Vercel v0 in 2026. Drop your generated React and Next.js components into a production boilerplate with auth, billing, and a real backend.
June 12, 2026 ·6 min read
Micro-SaaS products sell for 3–4x annual profit, but only if a buyer can run them without you. The sellability checklist: clean books, documented ops, transferable everything.
June 11, 2026 ·7 min read
The best vibe coding tools in 2026, ranked and compared. AI app builders, agentic IDEs, cloud platforms, free options, and the production layer most lists forget.
June 8, 2026 ·9 min read
The Stripe subscription edge cases tutorials skip (webhooks, failed payments, proration, tax) and how production-grade boilerplates handle them so you don't get burned.
June 8, 2026 ·6 min read
The 2026 payments decision for indie SaaS: Stripe's control vs Lemon Squeezy and Polar's merchant-of-record tax handling. Real fee math and a decision framework.
June 7, 2026 ·5 min read
How to vibe code with Claude and Claude Code. Setup, the prompting workflow, CLAUDE.md, and why Claude handles real codebases better than browser builders.
June 4, 2026 ·6 min read
The realistic numbers behind bootstrapped SaaS in 2026: median 12–18 months to $10K MRR, 70–90% margins, and the four behaviors that separate founders who get there.
June 3, 2026 ·5 min read
How big is Lovable really? The publicly reported revenue milestones, what they say about the vibe coding market, and what the boom means for builders.
May 31, 2026 ·6 min read
While everyone chases viral threads and AI growth hacks, the unglamorous channels (directory listings, earned backlinks, niche communities) keep quietly compounding. A defense and a playbook.
May 27, 2026 ·6 min read
FAQ sections with FAQPage schema are the most under-used AI-search tactic in 2026: pre-packaged answers that LLMs lift directly into responses. Implementation guide included.
May 23, 2026 ·6 min read
51% of software buyers now start research in an AI chatbot. A practical GEO playbook for SaaS founders: how to structure content so LLMs cite and recommend your product.
May 19, 2026 ·5 min read
A line-by-line breakdown of what it actually costs to run an AI SaaS in 2026 (hosting, database, LLM API, email, payments) and where the surprise costs hide.
May 15, 2026 ·7 min read
45% of AI-generated code contains security flaws, and most founders never review it. Here are the vulnerabilities that actually show up in vibe-coded apps and how to close them.
May 14, 2026 ·9 min read
AI builders like Lovable and Bolt ship a demo, not a business. Here's the production checklist (auth, billing, security, multi-tenancy) and how to close the gap.
May 11, 2026 ·7 min read
The AI-builder-vs-boilerplate debate misses how successful products are actually built: validate on Lovable or Bolt, ship production on a boilerplate, extend with a coding agent. The full hybrid playbook.
March 16, 2026 ·8 min read
Finding an AI MVP development company is harder than it sounds. Most agencies claim AI expertise they don't have. Here's how to find one that does, and what to expect from the engagement.
March 13, 2026 ·14 min read
a16z deployed $2.8B across 47 AI investments in 2024. Sequoia is the #1 generative AI investor by deal count. Here's exactly what these firms look for, how to get in front of them, and what Series A looks like for AI startups in 2026.
March 10, 2026 ·14 min read
The UK has invested record amounts in AI startups in 2025. Here's the complete map of grants, tax reliefs, government programs, VCs, and accelerators available to UK AI founders in 2026.
March 10, 2026 ·7 min read
You have a business idea and you want to turn it into a software product. Here is the step-by-step process experienced product people actually follow, from concept to launch.
March 5, 2026 ·7 min read
A product brief is your most important document when hiring developers or a studio. Here's exactly how to write one that gets your project built right the first time.
March 3, 2026 ·7 min read
Looking for a technical co-founder but can't find the right person? Here are the best alternatives to get your AI product built without giving away half your company.
March 2, 2026 ·10 min read
Not every AI SaaS development company is worth your time or money. Here's how to tell the difference between studios that ship and agencies that just invoice.
March 1, 2026 ·9 min read
A research-backed look at the top vertical AI companies, the patterns behind their success, what the fastest-growing ones have in common, and what it takes to build something like them.
March 1, 2026 ·8 min read
A clear look at vertical AI SaaS and agent companies across industries, what agents can actually do today versus what's still overhyped, and how to build your own.
March 1, 2026 ·8 min read
A real, research-backed breakdown of vertical AI companies by industry, what they actually do, what's genuinely possible vs. overhyped, and what it takes to build one yourself.
February 28, 2026 ·9 min read
You have an AI product idea and the budget to build it. But no tech team. Here's the honest roadmap for non-technical founders who want to go from idea to launched product fast.
February 28, 2026 ·11 min read
Finding a team to build your AI product is harder than it sounds. Here's how to evaluate studios and developers, what questions to ask, and the red flags that should make you walk away.
February 28, 2026 ·11 min read
Before you spend $50k building your AI product, spend two weeks validating it. Here's an honest, practical guide to knowing whether your idea is worth building or a costly detour.