1. PostHog
Visit →Product analytics with session replay, feature flags, experiments and surveys bundled into one open source platform.
Cost shape: Generous free monthly event allowance, then usage-based pricing per event, replay and flag request.
Strengths
- ✓Funnels, retention and cohorts answer product questions page views never could.
- ✓Session replay lets you watch the exact path a confused user took.
- ✓Feature flags and experiments share the same identity data as the analytics.
Tradeoffs
- ✗Full event tracking makes it a privacy and consent conversation, not a free pass.
- ✗The client library is heavy compared to a simple page-view script.
- ✗Breadth of features means real onboarding time before anyone gets value.